Meet the team
With decades of experience within the education sector, working with schools and suppliers around the world, our consultants provide specialist overview, insight and strategy wherever you are.


Danny Yeow, CEO and Founder of GEST
Danny has over 15 years experience in EdTech and education supplier sales. Having covered and managed international sales teams, he is now founder of Global Education Strategy Team Ltd.
Danny has a global network with a deliberate focus more recently in Europe and the Middle East, where he has managed and delivered sales opportunities for prestigious schools in the region.
He has also implemented EdTech solutions suites across multi-national school groups, secured large enterprise strategic partnerships and been involved in government level procurement.

Greg Martin, Lead School Consultant
Greg has worked in EdTech within the international school market for more than a decade.
Having previously lived and worked in Malaysia, Greg has a strong understanding of the South East Asia market to add to his global network of schools, including groups in the Middle East and Europe.
Greg is a firm believer that customer consultation and strong ethics are vitally important to developing long lasting working relationships with clients.

Lee Sadler, EdTech Consultant
Lee has been selling EdTech solutions to schools for 16 years. Predominantly working with UK Primary and Special schools, whilst also working with prestigious British and American International schools on every continent.
An excellent communicator who has consistantly delivered results dealing with individual schools or school groups/MATs. Lee has supported schools with assessment and MIS solutions, with experience of education specific HR, payroll, governance, websites and staff CPD solutions and services. Passionate about helping educators and school business leaders to be more efficient and effective.

Martin Creevy, FE/HE Specialist Consultant
Martin is an expert within the higher and further education sectors and has worked with a variety of Edtech solutions and supplies into HE/FE for nearly 30 years. This experience shows, given Martin's strong network in the sector along with his personal connections at HE/FE institutions.
With experience selling direct to institution and also leading channel sales, Martin provides a naturally multi tiered approach to his sales startegy, across the UK and into MENA.
With experience as an education advisor and business development manager, Martin has a very strong team work ethic and a determination to get things done.